Beyond Five Stars

We only ever remember stories.  This is true when it comes to new places we visit, experiences we try, people we meet, products we use.

If you want to build something that’s truly viral you have to create a total mindfuck experience.

Continue reading “Beyond Five Stars”

BOOK NOTES: Ready or Not: The 6 Big Disruptions That Will Change The Way We Do Business by Winston Damarillo

I always say these days: if you don’t disrupt yourself, then something else will. After reading this book, I realize I should rephrase that to: if you’re not disrupting yourself, then you are already being disrupted. 

Ready or Not is just another way of saying, “Watch out!”, or maybe, “Here are the things that you should have prepared for yesterday.” It’s a great, easy-to-digest overview of the 6 major disruptions that are already happening in the world today, namely (1) the online marketplace, (2) big data, (3) rapid creation, (4) peer power, (5) internet of things, and (6) robot revolution. Continue reading “BOOK NOTES: Ready or Not: The 6 Big Disruptions That Will Change The Way We Do Business by Winston Damarillo”

Why Facebook is like Junk Food

I’m one day away from going back to Facebook. I’m not excited.

Once in a while I give myself these mini challenges in which I get rid of one thing I’m addicted to for 30 days. Today is my day 29 without Facebook.

It started back in 2012, when I caught myself mindlessly refreshing social network feeds every single second. At that time, I remember I wasn’t even reading the feeds anymore – my finger just sort of automatically swiped down within my social apps as a force of habit. It was time consuming, to say the least. So one day, I was just, hey you know what, I’m gonna get rid of you all. And I did. I let go of my four basic sins completely: Facebook, Twitter, Instagram and Foursquare.

4 days came and went, and then 14 days… You’d think that at day 30 I’d be so concerned about all the things I’ve missed out on in the online world. But it was quite the opposite. Being offline meant I had extra time and mind space to be more productive, read real books, write blog posts that are more than 140 characters long, and in general, ingest things that are of quality and value. Continue reading “Why Facebook is like Junk Food”

We are sort of under construction


This was us before (pertaining to the photo above), and you may have seen this then if by some stroke of un-luck you have come across this blog.

We are under construction at the moment though. Or, more aptly, we are in a transition phase between this and that, and we thought you should know. There will be some changes, and experiments, and a lot of things probably won’t work as we have imagined. Nevertheless…


You Got An Anti-social Badge!

In the spirit of gamification – yes I have come to that point of geekiness – I am awarding myself an Anti-social Badge! And for those who don’t know why, it’s because this day marks my 30th consecutive day without social media consumption. Whoopee! I’ll be opening my social accounts for the first time after thirty days!

Hit the Heart of Digital: Notes on the IMMAP Summit 2012

The Internet Mobile Marketing Association of the Philippines (IMMAP) had its 6th Internet and Mobile Marketing Summit just last week, August 23-24, 2012, at Rockwell, Powerplant Mall. It’s called “Hit the Heart of Digital”.

The roster of speakers includes influential (and pretty cool) people from the mobile and digital side of the world, both locally and internationally. And by “pretty cool” people, I mean the likes of Manny V. Pangilinan, Chairman of just-about-everything-in-the-Philippines (see photo above), Maria Ressa, CEO of a.k.a. the-woman-who-maps-everything, the “a-dork-able” (hey, I got that description from the #IMMAPSummit2012 Twitter feed) Tyson Wheatly, Senior Editor at CNN, and Leigh T. Reyes, President and CCO at Lowe Philippines with the jellyfish jeggings. Just naming a few favorites here, but they have a full list in their website. Continue reading “Hit the Heart of Digital: Notes on the IMMAP Summit 2012”

Day 14 Without Social Media

Here I shall explain how it feels like to not be on social media for 14 days.

But first off, when I say social media, I mean, mostly, consumption of the top 4 which I find myself mindlessly typing on the browser or tapping on my mobile phone:

  1. Twitter (which is my greatest addiction thus far),
  2. Instagram (which is my top sharing tool during my travels and events),
  3. Foursquare (which I use just because, and perhaps also to earn those surprise badges), and
  4. Facebook (which I check just to see if anyone tagged or messaged me, and also because everybody talks there). Continue reading “Day 14 Without Social Media”

What Did I Miss On Twitter?

There are four things that I missed today, on my fourth day without social media consumption:

  1. That Tito Sotto made an interesting speech about the RH Bill. I will need to research on that. And perhaps finally read the full RH Bill text. It isn’t too late, is it?
  2. That PAL offers unlimited domestic flights per month at a very cheap rate. Or something like that anyway. I will definitely need to research on that as well.

  3. The #instachallenge0812 theme of the day for the past four days. (Background: I joined an Instagram challenge with some friends in which we’re supposed to take a photo on the theme of the day and post it with the hashtag #instachallenge0812 – 0812 means August 2012, in case you’re wondering. The prize and mechanics? We’re still deciding. It’s just fun I guess! You may still join if you wish. Simply add @installenge on Instagram. The theme for today is Symmetry.)

  4. And lastly, what you had for lunch. And as I speak, I am also missing out on what you’re having for dinner. Continue reading “What Did I Miss On Twitter?”

30 Days Without Social Media

Five: The number of tweets I post per hour. Five million: The number of times my thumb slides to refresh Twitter on my iPhone everyday. Okay, fine, that’s an exaggeration.

But to give you an idea of the amount of content I consume everyday through social networks: I currently follow 1,061 people on Twitter and 727 on Instagram. I’m not much of a Facebook user, but as I speak, I have 1,531 friends. I suppose that isn’t even a lot yet, but can you already imagine how many types of food I see everyday? Continue reading “30 Days Without Social Media”

Nokia Lumia Nation!


I know it should be all Gaga posts now and this is late and all, but I wanted this up because this is my first shot at shooting with the iPhone. It’s not whoa, but the pictures are sharper than any other phone camera I’ve seen (not that I’ve seen a lot).

Whew, that was a long irrelevant blog intro… Anyway, let’s do this. Continue reading “Nokia Lumia Nation!”